USV Jena e. V. Not Only Innovative in Terms of Sports: How the Sports Club Efficiently Connects Employees and Members with Salesforce Sales Cloud [Success Story] Posted on 29. September 202129. September 2021 | by Franzi Kunz Download the USV Jena Success Story for free now! Who says that data is only the new oil in e-commerce and that excellent service only makes a crucial difference in digital business? In other areas of life and business, users can benefit from modern and powerful CRM software as well, for example when managing members in large sports clubs. Digital networking also makes a difference when it comes to • contacting club members • improving collaboration between voluntary and full-time employees • making processes easier and more efficient Continue (11 vote(s), average: 4.27 out of 5)Loading... Categories CRM, Sales & Service Data-Driven Business Digital Consulting E-Commerce Publications
TikTok Overtakes Instagram: Get Ready for the Mobile Shopping Generation [5 Reading Tips] Posted on 10. May 202121. January 2022 | by Christian Otto Grötsch Source: Unsplash/Olivier Bergeron It was bound to happen. We all knew that the day was not too far away, but now the time has come. The Chinese short video app, the super social media portal, the digital teen dance video among social networks has made it: TikTok overtakes Instagram, the number one social media platform. But in which category? Usability? Number of users? Range of features? Almost. TikTok has become the opinion leader. Somehow. Continue (9 vote(s), average: 5.00 out of 5)Loading... Categories B2B B2C E-Commerce Reading Tips of the Week
Social Media Trends 2021: 10 Tips on How to Turn »Social« into Commerce [5 Reading Tips] Posted on 8. February 202121. January 2022 | by Christian Otto Grötsch Source: Pexels/Cristian Dina Without social media, branding and customer engagement no longer work. Messengers are the new customer hotlines, influencers the new superheroes and online tutorials the new cookbooks and guides. It remains to be seen how marketers will design the digital shopping experience without it being perceived as annoying advertising or being clicked away with an eye roll. It is therefore time to take a closer look at this incredibly fast-changing and innovative business field and to look for answers to the question of how »social« can be turned into commerce. Continue (11 vote(s), average: 4.27 out of 5)Loading... Categories B2B B2C Design & Usability Digital Consulting E-Commerce Reading Tips of the Week
2021: Salesforce & Slack, Amazon & Wondery – Deals and Forecasts from Silicon Valley and How Companies in Germany Benefit from Them [5 Reading Tips] Posted on 18. January 202121. January 2022 | by Christian Otto Grötsch Source: Unsplash/Mark König January, February, March, April? The Internet never stands still. By now, everyone should have entered the new year, so it is time for digital economy forecasts: What can companies and customers expect in 2021? Which tech trends should you keep an eye on? Handelskraftadamus, your trusted blog, is looking at the stars for you today. Continue (9 vote(s), average: 5.00 out of 5)Loading... Categories B2B B2C E-Commerce Industries Reading Tips of the Week Retail
CPQ Software: Achieving Increased Productivity and Higher Customer Satisfaction in a Hybrid Sales World with Automated Systems [5 Reading Tips] Posted on 12. October 202021. January 2022 | by Christian Otto Grötsch Source: Pexels/Pixabay You read about these three letters time and time again: CPQ. The abbreviation stands for Configure, Price, Quote. It describes a process chain in sales or in sales processes. In order to make the sale of diverse and customer-specific products and services as simple as possible, an appropriate CPQ software which fulfils certain functions is required. What is it capable of? Continue (12 vote(s), average: 4.67 out of 5)Loading... Categories B2B E-Commerce Industries Industry Reading Tips of the Week
Hybrid Is the Future: Events Show How It Is Done [5 Reading Tips] Posted on 29. June 202025. October 2021 | by Sara Herrera Source: Handelsblatt Trade fairs, congresses, sales: nothing will ever be the same again. Or will it? A study conducted by the Contact-Center-Network has identified some important consequences of the coronavirus pandemic: 70 per cent of those questioned would like to reduce their business travel. Events will suffer in particular. Continue (7 vote(s), average: 5.00 out of 5)Loading... Categories E-Commerce Reading Tips of the Week
Digitising corn and wheat – Agriculture 4.0 Posted on 24. May 20196. September 2021 | by Franzi Kunz Source: Pexels The tech industry isn’t the only thing that’s being moved by digital technology. Farming’s getting high-tech! Tractors and combined harvester? Controlled via GPS. Irrigation planning? Supported by AI. In the field, in the vineyard, on the water: Data is collected everywhere and transmitted to the central computer. For example, the farmer can monitor the route of the vehicles, react to weather conditions, and simply optimise processes. »Digital Farming«, »Precision Farming« and »Smart Farming« are no longer foreign phrases for farmers. But what does the future hold for agriculture? Continue (10 vote(s), average: 5.00 out of 5)Loading... Categories Agriculture E-Commerce
New white paper: »Content Commerce. Strengthen Your Brand with a Valuable CMS and Shop System Content.« Posted on 31. January 201913. December 2021 | by Sara Herrera Source: dotSource Anyone who wants to stand out as a retailer or brand from what the rest of the competition has to offer more than just a large selection of products for customers. Meaningful information and interesting content around the product offer customers real added value. So the trend’s content commerce. Which sounds like exactly what it is, a seamless way to use useful content to sell products in an up-close shopping experience. That’s the theory. But what does that really mean? How can brands use content commerce for themselves? And what kinds of products and tech do you need to see it all through? These questions will be answered in our new white paper »Content Commerce. Strengthen Your Brand With a Valuable CMS and Shop System Content« using real examples. Continue (7 vote(s), average: 5.00 out of 5)Loading... Categories E-Commerce
Omnichannel is driving the digital luxury industry [5 reading tips] Posted on 11. June 201811. June 2018 | by Sara Herrera Source: pexels Digitisation is catching on in more and more industries, not excluding unusual areas such as agriculture, professional football, and exclusive boutiques. Even luxury goods can be marketed on the Internet without losing their essence. What’s more, it’s about being able to and not can do, because the millennials are definitely here. Also, the continued growth of online pure-player luxury retailers such as Yoox Net-a-Porter, and Farfetch has shown that affluent consumers are quite ready to buy luxury goods online. Continue (5 vote(s), average: 5.00 out of 5)Loading... Categories Reading Tips of the Week
