Cookies: There Will Soon Be No More Crunchy Fun in the Tracking Paradise [5 Reading Tips] Posted on 13. July 202021. January 2022 | by Christian Otto Grötsch Source: Suffolk Gazette Starting in 2022, third-party cookies will be blocked in the Google Chrome browser due to changes in the GDPR. As a result, Google will change the way tracking works – just like Apple and Mozilla did before. Advertisers and online retailers therefore have to come up with something new to ensure a personalised approach. Find out in our reading tips of the week what alternatives there are. Continue (8 vote(s), average: 4.50 out of 5)Loading... Categories E-Commerce Reading Tips of the Week
TikTok for Business [5 Reading Tips] Posted on 6. July 202021. January 2022 | by Christian Otto Grötsch Source: Gizmodo It is a logical step. With more than one billion active users per month, the Chinese video portal ????? has recently become one of the most popular social networks. The video portal is now launching an all-out business offensive. With TikTok for Business, it presents various tools that allow brands to design campaigns and interact with users. Those interested in business can continue reading now. Boomers say to themselves: in my days, TikToks were still little minty pills. Continue (9 vote(s), average: 4.33 out of 5)Loading... Categories E-Commerce Reading Tips of the Week
MVP Revolutionises Service in B2B – PERI Opens up New Markets with 3D Configurator [Success Story] Posted on 30. June 202025. October 2021 | by Franzi Kunz Download the PERI Success Story for free now! Buildings have been getting taller and taller in the 20th and 21st century: since 2008, the Burj Kalifa in Dubai has been the world’s tallest building at 828 metres; between 1931 and 1974, the Empire State Building in New York led the field at 381 metres. Without innovative scaffolding, none of these buildings would exist – and archaeologists believe that even the impressive 18,000-year-old Lascaux cave paintings in Southern France were created with the help of scaffolding. For more than 50 years, the family-owned company PERI has stood for exactly this: innovation in the field of formwork and scaffolding technology. PERI products are used for large-scale construction projects all over the world. The company is headquartered in Ulm, has about 70 international subsidiaries and almost 10,000 employees. In spring 2019, the company approached dotSource with a challenge that did not address the wholesale and large project business, but rather aimed at construction companies with up to 20 employees because the global market in this segment is huge as well. In our new success story, you can find out which digital solution PERI and dotSource have used to open up this new business field. Continue (9 vote(s), average: 4.56 out of 5)Loading... Categories Digital Marketing E-Commerce
Hybrid Is the Future: Events Show How It Is Done [5 Reading Tips] Posted on 29. June 202025. October 2021 | by Sara Herrera Source: Handelsblatt Trade fairs, congresses, sales: nothing will ever be the same again. Or will it? A study conducted by the Contact-Center-Network has identified some important consequences of the coronavirus pandemic: 70 per cent of those questioned would like to reduce their business travel. Events will suffer in particular. Continue (7 vote(s), average: 5.00 out of 5)Loading... Categories E-Commerce Reading Tips of the Week
Digitising Sales and Service in B2B: BHS Corrugated Shapes Customer Relations via Digital Experience Platform [Success Story] Posted on 23. June 202025. October 2021 | by Franzi Kunz Download the BHS Corrugated Success Story for free now! In the early modern period, ironworks were built all over Europe. Historians consider them to be harbingers of the industrialisation. Such an ironworks was opened in Weiherhammer in the Upper Palatinate region in 1717. Today, it has grown into a globally operating company that is the global market leader in its industry: BHS Corrugated. BHS Corrugated Maschinen- und Anlagenbau GmbH is headquartered in Weiherhammer, has 2,500 employees and is represented in more than 20 countries worldwide. The Bavarian company specialises in manufacturing complex machines and corrugating rolls that can be used to produce cardboard boxes – and in times of booming e-commerce worldwide, it is impossible to imagine people’s everyday lives without cardboard boxes. Corrugated board can also be used to make many more innovative items. Speaking of innovations, BHS Corrugated, the tradition-steeped company that emerged from the early modern ironworks, is well-known for promoting innovation and shaping industry standards: for years, it has been cooperating with researchers, universities and colleges and has successfully tackled digital change together with digital agencies. The success story we are presenting you today gives you a good idea of how this has been achieved. Continue (8 vote(s), average: 5.00 out of 5)Loading... Categories E-Commerce
Corona-Warn-App – What It Can Do and How It Works [5 Reading Tips] Posted on 22. June 202025. October 2021 | by Franzi Kunz Source: OnlinehändlerNews Last week, the long-awaited and hotly debated Corona-Warn-App was launched in the app stores in Germany. Developers and innovators from all over Germany have worked on the app – on a voluntary basis so to speak. In this week’s reading tips, we will show you how the Corona-Warn-App works and what makes it so special. Continue (8 vote(s), average: 5.00 out of 5)Loading... Categories E-Commerce Reading Tips of the Week
IT Is Everybody’s Business. Now More Than Ever! [5 Reading Tips] Posted on 15. June 202025. October 2021 | by Franzi Kunz Source: Unsplash When computers found their way into science and companies in the 1950s, they still required a lot of know-how in programming. Only with the introduction of graphical user interfaces in the 1980s, the triumph among private users started. The Internet became one of the biggest innovations of the last century. Because of the invention and popularity of the smartphone, the use of the Internet is commonplace worldwide in the 21st century. And even more so since… well, you know what we are talking about. It is no longer possible without remote business. And there is a lot of catching up to do – from schools, universities and authorities to the Cloud for Europe. Continue (8 vote(s), average: 5.00 out of 5)Loading... Categories E-Commerce Reading Tips of the Week
Forwards Instead of Returns [5 Reading Tips] Posted on 8. June 202025. October 2021 | by Sara Herrera Source: sueddeutsche Not only does shopping have to be faster, more personal and more exciting, it also has to be more sustainable and profitable. Ordering, trying it on, returning. This pattern is repeated far too often in Germany. To be exact: 487 million times. Continue (8 vote(s), average: 5.00 out of 5)Loading... Categories Digital Marketing E-Commerce Reading Tips of the Week Retail
Crisis Management: Do’s & Don’ts for Good Publicity [5 Reading Tips] Posted on 25. May 202025. October 2021 | by Sara Herrera Source: Financial Times Effectively dealing with the pandemic and mitigating the adverse effects of the economic shutdown is quite a challenge for leading companies: they have to cope with high financial losses while providing support for others. The last few months have shown how leading companies successfully and sometimes less successfully face up to their social responsibility, how partners, customers and users of the social web can react to it and which do’s and don’ts of crisis management can be derived from it. Continue (8 vote(s), average: 5.00 out of 5)Loading... Categories Digital Marketing E-Commerce Reading Tips of the Week
Gazing into the Post-Pandemic Crystal Ball: What’s the »New Normal« in Work & Business? [5 Reading Tips] Posted on 18. May 202025. October 2021 | by Sara Herrera Source: Pixabay It is already clear now that there will be changes and innovations in everyday working life in the future. Flexible working hours, working from home and switching to digital business models are options that many companies had already integrated into their business before COVID-19. However, these innovations will be less of an option and more of a prerequisite in the future of modern companies. It is thus recommended to think about the future today and to deal with the question of what the everyday working life will look like after the pandemic and what this means for employees. To take a look into the future, the IT service provider Tata Consultancy Services has recently proposed a number of central theses that define an outlook for the times to come. Continue (8 vote(s), average: 5.00 out of 5)Loading... Categories Data-Driven Business Digital Marketing E-Commerce
