Master Data Management: All Data Aboard! Posted on 17. January 20241. July 2025 | by Birthe Struffmann Source: Unsplash/Loren Dosti 95 per cent of managers and specialists see master data management (MDM) as a key factor contributing to business success. This was revealed in a study conducted by PricewaterhouseCoopers. After all, the right MDM system can help you centrally manage data from various sources and make it accessible to everyone responsible. Large or diversified companies in particular can benefit from bringing together complex data sources from different systems and drawing meaningful information from them. A suitable MDM system will help you stay afloat in a flood of data and increase your success as a team. Find out more about the challenges you can overcome with MDM and learn how to integrate it into your system landscape. Continue (13 vote(s), average: 4.69 out of 5)Loading... Categories Digital Strategy
Broaden Your Horizon with Our International Heroes and Heroines of 2023! Posted on 18. December 202318. December 2023 | by Birthe Struffmann Source: Pexels/ATC Comm Photo Heroes and heroines are everywhere. They use digitalisation to make the world a better place and make us smile, dream, reflect and carry on. After introducing you to the digital heroes and heroines of the dotSource content team in recent years, we want to broaden your and our »digital horizons« in line with this year’s Handelskraft slogan. Because what makes Handelskraft and dotSource so special is the diverse team that unites people from different backgrounds. That’s why we asked our international colleagues: Which person or company impressed you digitally in 2023? Read the answers below! Continue (8 vote(s), average: 5.00 out of 5)Loading... Categories Digital Marketing
DXP: The Future-Proof Platform for Outstanding Customer Experiences [Guide] Posted on 15. November 202315. November 2023 | by Birthe Struffmann Learn about everything DXP-related! In 1994, the first transaction via an online shop was carried out. Nearly 30 years later, e-commerce is much more than a functioning web shop. Companies are increasingly feeling the pressure to offer their target audience cross-platform digital experiences that will be remembered. A digital experience platform (in short: DXP) can help your company meet these user expectations. Find out in today’s article what this complex term is all about and how you can perfectly set up your own DXP. Continue (5 vote(s), average: 5.00 out of 5)Loading... Categories Digital Strategy
Database Publishing: 3 Steps to Automatically Publish Your Product Data as Print Media Posted on 13. September 202327. September 2023 | by Birthe Struffmann Source: dotSource To keep customers excited, companies have to reinvent themselves over and over again. Interesting products, digital experiences and a presence on relevant platforms are a must for all brands that want to be remembered. With its rather antiquated image, print does not exactly spring to mind when it comes to modern media. And yet, appealing and personalised print media offer potential – especially now – to stand out from the crowd. With PIM & MDM for Print, the creation of compelling print media in line with corporate design standards is not only quick and easy, but also personalised. Continue (7 vote(s), average: 5.00 out of 5)Loading... Categories Customer Experience
The AI Revolution: How to Use Artificial Intelligence to Drive Your Digital Business Forward Posted on 30. August 202313. June 2024 | by Birthe Struffmann Source: Leonardo.AI | edited by dotSource In a world where bits and bytes are the currency and music plays to the beat of algorithms, there is one force that is turning your digital business world upside down: artificial intelligence (AI). In this new era, AI is taking centre stage in almost every aspect of digital business. From automated processes to personalised customer interactions, it is fundamentally changing the way businesses operate and grow. Find out in this article what you need to do to use AI in your business. Continue (9 vote(s), average: 4.89 out of 5)Loading... Categories Digital Strategy
Strategic B2B E-Commerce: More Success in Your Digital Business Posted on 5. July 20235. July 2023 | by Birthe Struffmann Source: iStock/yoh4nn The journey to business success is always a unique one. When it comes to B2B, i.e. business-to-business commerce, this statement is especially true. Here, customer relationships are more complex, requests more individual and expectations higher. To meet these requirements, B2B companies need a modern and, above all, holistic digital strategy. In this article, you will learn how to implement modern B2B e-commerce strategies and which solutions are best suited to your company. Continue (8 vote(s), average: 5.00 out of 5)Loading... Categories E-Commerce
Handelskraft Trend Book 2023 »Digital Horizon« – Out Now! Posted on 26. June 202326. June 2023 | by Birthe Struffmann Download the Handelskraft Trend Book 2023 »Digital Horizon« for free now! Digital solutions make possible what was long considered impossible: faster processes, lower costs, greater customer loyalty – but not only that! Companies that know how to take advantage of current business trends and put existing strategies to the test are resilient and capable of overcoming any challenges, no matter how daunting. In our new trend book, we present the topics that will stand out on the digital horizon in 2023. With analyses and concrete practical examples, we provide you with food for thought and action regarding trends such as D2C, composable commerce and green IT. Download the Handelskraft Trend Book 2023 »Digital Horizon« for free now and secure a successful future! Continue (6 vote(s), average: 5.00 out of 5)Loading... Categories E-Commerce
Mobile Apps as a New Sales Channel: Strategy and Design in 4 Steps Posted on 21. June 202321. June 2023 | by Birthe Struffmann Source: Unsplash/UX Indonesia They are our daily companions: mobile apps on our smartphones count our steps, manage our photos and give us suggestions on what to have for dinner and who to go out on a date with. Consumers have particularly grown to appreciate the benefits of shopping apps: do your shopping anywhere and at any time, whether on the train or between two espressos in your favourite café. Over half of all online purchases are now made on mobile devices. In Germany, revenue generated with mobile apps almost doubled to more than 3 billion euros between 2018 and 2021 alone. Harness the potential of your own mobile app and take a decisive step towards an omnichannel strategy. Companies like Sonderpreis Baumarkt lead by example – in this case with the »Macher« app. Their own mobile app helps them increase the availability of their services and provide their customers with further added value. Continue (8 vote(s), average: 5.00 out of 5)Loading... Categories Brand Experience Customer Experience Design & Usability E-Commerce
Artificial Intelligence in Daily Business: How to Build Up AI Expertise Within Your Company Posted on 24. May 202324. May 2023 | by Birthe Struffmann Source: iStock/mihailomilovanovic Artificial intelligence (AI) cannot think for you. However, these technologies can help free up your mental capacity to explore new thoughts and put existing ones to the test. They allow you to use your potential to master new challenges by completing less demanding routine tasks more quickly. As a result, teams not only work 40 per cent more efficiently, but they also consider their work to be more fulfilling. High-quality project results, a fast time to market and relaxed, happy employees. Is that not how working life should be? And it can be – if you actively foster AI expertise within your company and know how to use which tools in what situation. Learn how dotSource is driving this development in companies and gain valuable tips for your business in this article. Continue (11 vote(s), average: 5.00 out of 5)Loading... Categories Digital Strategy
Integration for a Pioneering Digital Experience – How MEVACO Harmonised Its System Landscape [Success Story] Posted on 19. April 202319. April 2023 | by Birthe Struffmann Download the MEVACO Success Story for free now! It was not long ago that we published an article about our client MEVACO on Handelskraft. MEVACO is the leading supplier of expanded metals, perforated sheets as well as crimped and welded meshes in Europe. With its products, the southern German company provides inspiration for modern architecture – from the façades of large buildings in metropolises to the railings of staircases in small villages. MEVACO is one of the digital pioneers in its industry: the company has a modern system landscape that has grown in recent years to include many groundbreaking technologies. As a result, the metal manufacturer is able to efficiently digitalise marketing, sales and service processes and process highly individual orders online. But how can it be ensured that all these system landscape components work well together? Find out more about this trailblazing integration project in our new success story. Continue (12 vote(s), average: 5.00 out of 5)Loading... Categories E-Commerce