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Is Artificial intelligence really taking off? [5 Reading Tips]

Posted on 20. February 2017 by .

Quelle: Fotolia

Quelle: Fotolia

The buzzword Artificial Intelligence (AI) is passing from hype to reality and it is expected to become not only a game changer but also one of the main global economy growth drivers in the years to come. The different AI technologies already put in place by traditional companies as well as the increasing number of AI start-ups that successfully offer value added through these AI technologies, already give us a glimpse of AI’s full potential for consumers and also industries.

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Getting inspiration from Slack and Otto, the start-ups in vogue [5 Reading Tips]

Posted on 13. February 2017 by .

Quelle: Pexels.com

Quelle: Pexels.com

Like every year, the most promising and successful businesses within the sector were honoured at the 10th Crunchies Awards, which are a kind of Oscars of Sillicon Valley. Therefore, it is always a good moment to turn round and pay attention to what is made in the cradle of technology in order to draw inspiration and keep up to date in a world where the next step is taken every day.
 
So which start-ups should be kept watching? What is the basis for their success? Are there any alternatives on the market?

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Premium coffee cups served by robots in seconds [5 Reading Tips]

Posted on 6. February 2017 by .

Quelle: Cafe X

Quelle: Cafe X

In times of ‘Star Wars’, the roles of C3PO and R2D2 already hinted that humans and robots were destined for perpetual close collaboration and understanding. Now the spread of the Internet, the continuous progress in advanced technology, and its applications in every aspect of human and business life make that fiction come true for consumers.
 
Robots are starting to become visible to the public in unbelievable roles. Thus, the latest expression of this new ecosystem is called Gordon, who intends to revolutionise the way we order and consume coffee and, ultimately, to destroy Starbucks’ empire.

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Updated white paper: »E-Commerce Potential in B2B – What can e-commerce and m-commerce do for your business?«

Posted on 2. February 2017 by .
B2Bcover2_small

The Internet has been made not only for B2C purposes. The expansion and growth of Amazon Business and Alibaba proved it. It was a matter of time that B2B companies also embraced the digitalisation of marketing and sales and influenced how sellers and buyers interact. According to a Forrester Research, 93 percent of B2B buyers prefer to buy online once they have decided what to buy.

In this context of digital transformation, leading B2B companies now give high priority to e-commerce and m-commerce, and use the same weapons as their B2C counterparts to continue growing and offer value added.

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Tune your ears – Audio content marketing is coming! [5 Reading Tips]

Posted on 30. January 2017 by .

Quelle: pexels.com

Quelle: pexels.com

The spread of digital home assistants such as Amazon Echo and Google Home, along with other IoT applications including smart cars and chat bots, introduces the voice as the next-generation interface. Actually, Gartner predicts that 30% of web browsing sessions will be screenless by 2020, what opens up new horizons for audio content marketing.

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Alibaba is using big data analytics to fight against fake products [5 Reading Tips]

Posted on 23. January 2017 by .

Internet is a free channel; however it does not mean that anything goes. For many years, the largest e-commerce platforms of the world (Amazon and Alibaba) have been looking the other way when fake products issues started to arise, undermining the reputation of online retailers and threatening the viability of many honest businesses. However that tendency has changed radically.
 
After Amazon gave the first moves against IP infringements, Alibaba has found the perfect formula to clear their e-commerce sites from intellectual property pirates: the use of advanced technologies (big data analytics and AI, among others) in combination with close collaboration between them and genuine brands, such as Louis Vuitton, Huawei, or Samsung, and relevant authorities.
 
Will this promising recipe redefine the way we are fighting against fraud, scam, and IP infringement? To what extent are companies adopting big data solutions and in which segments has big data taken off?

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Alexa use cases establish voice-controlled applications as the next-generation interface [5 Reading Tips]

Posted on 16. January 2017 by .

Bild: Amazon Video

Source: Amazon Video

Artificial intelligence (AI) and conversational systems are going to be the “next big thing” in 2017. Not only because the renowned research firm Gartner has included both within the most important technology trends of the year, but also because Amazon is making big moves to integrate Alexa in every part of the customer daily life.

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10 years with iPhone – From exception to ubiquity [5 Reading Tips]

Posted on 9. January 2017 by .
Quelle: pexels.com

Quelle: pexels.com

Exactly 10 years ago today, Steve Jobs gave his keynote at the MacWorld Expo 2007 in which he intended to show Apple’s vision regarding the role the phone was going to play in defining our society. With an expectant audience, Jobs unveiled the core characteristics of a device, that was said to be revolutionary. “An iPod, a phone, an internet mobile communicator. An iPod, a phone, an internet mobile communicator…. these are NOT three separate devices! We are calling it Iphone!”, Steve Jobs described at that time.

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Gartner’s most important strategic tech trends for 2017 [5 Reading Tips]

Posted on 2. January 2017 by .

Quelle: Gartner

Quelle: Gartner

A new year is always synonymous with new objectives, strategies, and projects. Since mobile has ceased to be a trend to becoming a natural state for an increasing mass of people and a must for organisations, the main challenges organisations should face in order to lead the race towards innovation during this new year are both to wisely handle the strong emergence of smart digital technologies, and to be able to provide competitive advantages. Having said that, what are the main technology trends for 2017 that no company should miss out according to Gartner?

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Smartly connecting the dots to succeed in the data era – A look back to the International VDI Congress on IoT

Posted on 20. December 2016 by .

CESIS_Banner_Blog With an increasingly connected world, the Internet of Things (IoT) has become more than a buzzword. High expectations have been raised, but also many questions are coming up. To respond to many of these questions and discuss the real potential of this technology, the first International VDI Congress on IoT took place in Berlin during 13-14 of December.

According to McKinsey, IoT has a potential economic impact of $2.7-6.2 trillion until 2025. Taking this into account, the general feeling that I could perceive during this 2-day congress was a mixture of excitement and scepticism.

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