Coming from or going to online commerce – Going where the money is Posted on 5. July 201931. August 2021 | by Franzi Kunz Source: pexels With the digitisation of retail, many niche businesses are coming to fruition. And many others are finding that they’ve needed to change and go online and go farther than before. Globalisation and digitisation aren’t just challenges, but an opportunity for companies to take the next step and gain market share in ways thought impossible. The goal along the way is to eliminate pain points for customers. What’s happening more and more often is that new companies are coming out of the woodwork and often start with an online presence and want a physical one as well. And there is also the opposite happening with traditional companies. Both are looking to keep their share of the market, take back the share they once had, or be a dominating force to be reckoned with. Continue (9 vote(s), average: 5.00 out of 5)Loading... Categories B2B B2C Digital Consulting E-Commerce
PIM systems: the ultimate strategic tool to make the most out of your digital business [5 Reading tips] Posted on 1. February 20161. July 2016 | by Sara Herrera Picture: © arahan / Fotolia.com Today, companies are offering more products and services than ever, taking the international leap faster and easier than before. The volume of data is massively growing because of the use of new technology, the improvement of the communication flows and the popularisation of e-commerce. In parallel to this scenario, consumers are becoming more demanding than before because they claim companies to make their journey towards the product easier and more effective. Since a few years, marketers and developers have been putting the spin on to find out the best mechanism to interconnect all this information, process it in an understandable code and transmit it at high speed. The mechanisms invented to do so and that enhance the most basic pillars of e-commerce are called PIM (Product Information Management) systems. Continue (5 vote(s), average: 5.00 out of 5)Loading... Categories Reading Tips of the Week
