We want what we see — Social photo channels as a sales channel Posted on 10. January 201913. December 2021 | by Christian Otto Grötsch Source: fotolia Four out of five people in Germany own a smart phone. This means that 80 percent of the population have a camera with them at all times. As a result, users no longer have to remember what inspires them, but can simply take pictures of them. This not only applies to fashion and food, but also to interior design. Continue (10 vote(s), average: 4.60 out of 5)Loading... Categories E-Commerce
Digital customer service instead of long wait times [5 Reading Tips] Posted on 7. January 201913. December 2021 | by Sara Herrera Photo by Rachel Martin on Unsplash The holiday season is a time of lots of movement. People run into shops to buy their last gifts or the last ingredients for their feast, look for the perfect party outfit, and cram their bags to the last minute, before they go home on an often long journey. Excitement, stress, and loss of time precede the holiday calm and reflections. Crowded shopping malls and endless queues cause chaos and frustration among consumers. In fact, nine out of ten shoppers avoid a store when queues are too long. But there are loads of new technologies that can put an end to the nightmare of long queues, and instead provide happier customers with a first-class experience. Continue (10 vote(s), average: 5.00 out of 5)Loading... Categories E-Commerce Reading Tips of the Week
Marketplaces reloaded — A mix of channels is required Posted on 3. January 201913. December 2021 | by Christian Otto Grötsch Photo: macrovector – Edit: dotSource A few years ago, topics such as verticalisation or direct sales, which retailers and manufacturers used, are increasingly causing the question of how to deal with the trend of »platform economics« and which strategy is the right one to be answered. Continue (12 vote(s), average: 4.67 out of 5)Loading... Categories E-Commerce
Digital platforms — Integration is everything [Part 5] Posted on 20. December 201810. December 2018 | by Sara Herrera Source: Pexels The success of a digital platform is mostly dependent on how well it plays with other systems. But how can a platform develop solutions independently? In the fourth part of our »Digital Platforms« series, we explained to you what systems SAP C/4HANA consists of. At the end of the series, we’ll show you how individual solutions create a digital platform. Keyword: Integration. Continue (9 vote(s), average: 5.00 out of 5)Loading... Categories E-Commerce
Digital Platforms – What can SAP C/4HANA do? [Part 4] Posted on 17. December 20185. December 2018 | by Sara Herrera Source: Pexels Behind every professional swimmer there is a team of experts who contribute to the athlete’s success in the sport. There’s a manager, trainer, physiotherapist, and training partner. Digital platforms also consist of different experts alias systems that cover the most diverse disciplines in e-commerce. These include marketing, sales, and services. In the third part of our Digital Platforms, we explained what is special about the SAP HANA database. This time we’ll introduce you to their individual systems in detail. Pretty cloudy on the horizon As shown in the figure below, SAP C/4HANA includes the SAP Marketing Cloud, the SAP Commerce Cloud, the SAP Service Cloud, the SAP Customer Data Cloud, and the SAP Sales Cloud. Thanks to the acquisition of Hybris, Gigya and CallidusCloud solutions are also part of the platform. Source: dotSource GmbH Continue (9 vote(s), average: 5.00 out of 5)Loading... Categories E-Commerce
Digital platforms — In the fast lane with SAP HANA [Part 3] Posted on 13. December 20187. January 2019 | by Sara Herrera Source: Pexels As in swimming, there are also a number of internationally successful competitors in the cloud industry. SAP is one of the newcomers here. But what makes the cloud platform from SAP so special? To what extent does SAP differ, especially through »HANA«, from the other cloud providers? After all, SAP HANA is the basis of all cloud products from SAP and THE unique selling proposition among cloud providers. Continue (8 vote(s), average: 5.00 out of 5)Loading... Categories E-Commerce
Robot colleagues – Using the cloud for real intelligence? [5 reading tips] Posted on 10. December 20185. December 2018 | by Sara Herrera Source: Photo by Franck V. on Unsplash With all the attention on Cyber-Monday-Week and its excellent results, other relevant news from Amazon has gone almost unnoticed. Two weeks ago, re:Invent Campus took place in Las Vegas, one of the world’s largest cloud computing events. Amazon’s cloud service platform AWS made remarkable business announcements there. In addition to machine learning, big data, blockchain and databases, AWS was also looking for new cloud services in funky areas like cosmos and robotics. The latter goes far beyond the debate of humanoid companions in everyday life and business. How widespread are robots currently and what are Amazon’s plans to promote their use and development? Continue (7 vote(s), average: 5.00 out of 5)Loading... Categories Reading Tips of the Week
Best Practice for Best Business – First Speakers for the 2019 Handelskraft Conference Posted on 6. December 20184. December 2018 | by Franzi Kunz Source: dotSource 2018 is slowly but surely coming to an end. But preparations for 2019 are continuing to run at full speed. Even better? There’s still news to announce before the end of the year! True to the motto: Think about tomorrow, today. We’re giving all brands, retailers, and manufacturers the chance to do just that. At the Handelskraft Conference on the 28th of March 2019 at the Klassikstadt in Frankfurt am Main. Continue (9 vote(s), average: 4.11 out of 5)Loading... Categories Design & Usability
The popularity of customer service on messaging platforms [5 reading tips] Posted on 3. December 201830. November 2018 | by Sara Herrera Source: Fotolia Phone calls are rare. Communicating via text or voice message is getting more and more popular, especially among younger generations. It’s a fast, simple, and comfortable way of communicating. Now users are expecting this kind of experiences when talking to businesses. Excellent and careful customer service is a distinguishing feature and has become essential. Continue (10 vote(s), average: 5.00 out of 5)Loading... Categories Reading Tips of the Week
One data system to Hospital 2.0 Posted on 30. November 201828. November 2018 | by Franzi Kunz Source: pexels German hospitals aren’t exactly known for being digital pioneers: Lots of paper with handwritten notes, x-ray prints, and hardly usable digital health insurance cards. A long way from what Hollywood shows medical facilities to be like. In these shows and movies, doctors are far from reality. Using tablets at a patient’s bedside to show the patient their fracture on a digital x-ray with an animation to help explain what happened internally. The German consortium SMITH wants to use a standardised data system to take the first steps towards efficient patient management so that the digital transformation can finally begin in these hospitals. Continue (12 vote(s), average: 4.67 out of 5)Loading... Categories E-Commerce
