CMS Migration from TYPO3 to Bloomreach at Südpellets: How Content Commerce for Wood Fuels Works [Success Story]

BayWa AG was founded in Munich in 1923. The company with roots in cooperative agricultural trade has developed into a globally active group that serves various industries. Whether it is in agricultural trade, building materials trade or the energy industry: the group is one of the leading companies in Europe. In the wood pellets industry, … Continue reading "CMS Migration from TYPO3 to Bloomreach at Südpellets: How Content Commerce for Wood Fuels Works [Success Story]"

Polywork: What the Newcomer Network Has to Offer for Users and Companies [5 Reading Tips]

It is nothing new that social networks are constantly trying to outdo each other with new trends and features. The business network LinkedIn is also increasingly relying on updates to win over users. The newcomer platform Polywork takes a completely new approach to networking in a professional context. Unlike LinkedIn and XING, the network breaks … Continue reading "Polywork: What the Newcomer Network Has to Offer for Users and Companies [5 Reading Tips]"

Handelskraft Trend Book 2021 – The Manifesto for Digital Freedom Out Now!

Today is the day we celebrate digital freedom. The brand new Handelskraft Trend Book 2021 »Digital Freedom« is now available for free download – exclusively for retailers, manufacturers and publishers. Do you want to know what it is all about and how you can benefit from it? This article tells you everything you need to … Continue reading "Handelskraft Trend Book 2021 – The Manifesto for Digital Freedom Out Now!"

MuleSoft Accelerator for Retail: 360-Degree View of the Customer Made Easy [5 Reading Tips]

Customer demands are constantly increasing – and rightly so to a certain extent: with the large amount of information customers have to disclose about themselves, it is understandable that they are no longer satisfied with cookie-cutter campaigns. This is precisely why it is so important to make sensible use of customer data in order to … Continue reading "MuleSoft Accelerator for Retail: 360-Degree View of the Customer Made Easy [5 Reading Tips]"

Migration from Salesforce Classic to Lightning at Unitedprint – Successful CRM Is Also a Question of User Acceptance [Success Story]

Digital success is not just a question of technology. In the end, it always comes down to the people using the technology. How well they do so depends not least on how they are introduced to the system. People are creatures of habit. They have always been. Whether in their private or professional lives: people … Continue reading "Migration from Salesforce Classic to Lightning at Unitedprint – Successful CRM Is Also a Question of User Acceptance [Success Story]"

Web Design Trends: Which Trends Really Support a User-Centric Website? [5 Reading Tips]

No matter what industry, no matter what channel: it is always the same with trends. Some people find them cool right away, while others think they are absolutely ridiculous. Some trends are here to stay and others are quickly forgotten or at least pushed aside. Regardless of whether trends appear in our private lives or … Continue reading "Web Design Trends: Which Trends Really Support a User-Centric Website? [5 Reading Tips]"

PIM for Retail: How Can the Retail Sector Benefit from Stibo’s Solution? [5 Reading Tips]

Customer demands on retailers are constantly evolving. Regardless of whether customers are looking for something new or want to buy a tried and tested product: it always has to be available as quickly and as effortlessly as possible. When customers then enter a store or visit an online shop, they primarily expect a comprehensive selection … Continue reading "PIM for Retail: How Can the Retail Sector Benefit from Stibo’s Solution? [5 Reading Tips]"

Migration in B2C Commerce: Dildoking Relaunches Online Shop on Magento 2 Commerce Cloud, Version 2.3 [Success Story]

By now, it should be clear to everyone that data security and keeping shop systems up to date are essential success factors in e-business. True to the slogan »Turn old into new« or better »Turn old into secure shop system«, our client CLICKPOOL migrated the e-commerce software of its in-house brand Dildoking to the latest … Continue reading "Migration in B2C Commerce: Dildoking Relaunches Online Shop on Magento 2 Commerce Cloud, Version 2.3 [Success Story]"

Connected Shopping: How to Combine Online and Offline Shopping [5 Reading Tips]

The advantages and disadvantages of online and offline shopping can be discussed long and hard. During the lockdown, people had no alternative but to browse online shops. Now, many consumers are trying to shop primarily in local stores to support them. However, for customers to remain enthusiastic in the long term, stores need to get … Continue reading "Connected Shopping: How to Combine Online and Offline Shopping [5 Reading Tips]"