Not a question of fairness – Amazon’s special conditions for manufacturers According to Bloomberg, a study from the market research institute L2 have brought to light the fact that Amazon privileges selected brand manufacturers. This was viewed as a great scandal on the Amazon Watchblog, fairness is apparently something different. It is not only in the power games with publishers that it is clear just how … Continue reading "Not a question of fairness – Amazon’s special conditions for manufacturers"
That was that with FAB – Betashop is already offline The future of fab is uncertain, to put it mildly. The former hype start-up hasn’t been going well for a while; in January European business was buried. A radical step, which was accompanied and justified by long and dramatic blog posts from CEO Jason Goldberg. This blog, betashop.com, is now also history. Last week, there … Continue reading "That was that with FAB – Betashop is already offline"
Furniture Buyers Want Multichannel Offers The internet is becoming a store, that much was clear at the end of 2013. But even if virtual furniture shopping has become part of everyday life – according to Bitkom, 23 percent of internet users had purchased furniture or furnishings online at the beginning of 2013 – this still isn’t possible without some kind … Continue reading "Furniture Buyers Want Multichannel Offers"
Adieu Price Transparency: Dynamic Pricing now also for Consumer Goods The concept has been known for a long time for flights and hotel rooms: when they are booked is decisive for the price. The Wall Street Journal wrote a little while ago, that the process has now spread to consumer goods, which should already sound familiar to Amazon shoppers. The whole thing calls itself dynamic … Continue reading "Adieu Price Transparency: Dynamic Pricing now also for Consumer Goods"