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Handelskraft – The E-Commerce and Online Marketing Blog
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Design & Usability

Our expectations of websites and online shops are very high these days when it comes to user-friendliness. Mobile first and load time as a ranking factor also contribute to this. However, there is much more to UXD than that. We find out where the design journey will take us in the future and what trends await us.

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4 Ideas for more Personalisation in E-Commerce

4 Ideas for more Personalisation in E-Commerce

The trend towards personalisation in e-commerce is picking up speed. It isn’t just been about location anymore. Customer address, as well as prices and products shown in the shop are increasingly being adjusted according to the situation and preferences of the customer. For instance, shops are optimised for the gender shopping there most often, prices … Continue reading "4 Ideas for more Personalisation in E-Commerce"

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Handelskraft Trend Book 2025 »High Five«

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