CRM Best Practices from Agriculture to Publishing: Nine Successful Salesforce Use Cases [Best Practice]

In order to stay ahead of the competition in terms of customer success, you should not let your processes stagnate or be content with merely using innovative solutions. So much for theory. In our new »CRM Best Practices« publication, we show you how to turn customer relationship management from a theoretical business strategy construct into … Continue reading "CRM Best Practices from Agriculture to Publishing: Nine Successful Salesforce Use Cases [Best Practice]"

E-Commerce Know-How to Go. Five Examples, One Message: Succeeding with the Right System & Digitalisation Partner [Best Practice]

The doorbell is ringing. The heart is pounding. The parcel service driver is sweating. The customer is shouting with joy. It is the penultimate scene of an everyday spectacle: we have ordered something online. After the delivery time has been kept as short as possible, we now want the product to bring us joy for … Continue reading "E-Commerce Know-How to Go. Five Examples, One Message: Succeeding with the Right System & Digitalisation Partner [Best Practice]"

PIM in a Nutshell: Three Industries, One Goal. Digital Success Thanks to Appropriate System Selection & Implementation [Best Practice]

It is no secret that digital business is crucial these days. There is no way around it: every company needs to get involved – and the time is now. Acting now is important to drive your business forward. Take a look at real-life, practical examples: success stories that are blueprints for making your processes more … Continue reading "PIM in a Nutshell: Three Industries, One Goal. Digital Success Thanks to Appropriate System Selection & Implementation [Best Practice]"

Microservices Instead Of Monolith: The Publisher C.H.BECK Is Restructuring Its Online Shop With Commercetools [Case Study]

Faster, more flexible, more efficient, more scalable, more performant. These five requirements are the Holy Grail of each online shop nowadays because customers expect lightning-fast loading times, simple operation and an up-to-date product range at all times. Companies, in turn, want to develop innovations quickly, optimise cost savings and attain maximum productivity. With increasing growth … Continue reading "Microservices Instead Of Monolith: The Publisher C.H.BECK Is Restructuring Its Online Shop With Commercetools [Case Study]"