Reading Tips of the Week

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AI and IoT in the stores of the future [5 Reading Tips]

ki, retail, technologie, effizienz
Source: pexels

Everyone’s been talking about artificial intelligence but only it is less often actually out there in use outside of the general hype. No one doubts that the technology has great potential, for example, to create individualised shopping experiences in shops, as well as to simplify and optimise the work in each case.

But how realistic is the use of smart solutions in retail and what use cases have the best chance of flourishing?

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(14 vote(s), average: 4.93 out of 5)
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MWC19 – What trends are shaping the digital future? [5 Reading Tips]

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MWC 2019 in Barcelona has long been more than just a show for the communications industry. It’s one of the world’s largest storefronts of the latest trends and innovations, as well as all kinds of technological solutions and services for mobile users (private as well as business).

This year at MWC19, “Intelligent Connectivity” was the motto. The emphasis was on an interface between “hyper-connectivity” enabled by 5G and the Internet of Things (IoT), and “intelligence” through Artificial Intelligence (AI) and Big Data. In addition to the core elements of intelligent connectivity, MWC19 is dedicated to content, digital trust, digital wellness, and the future. With that in mind, John Hoffman, CEO at GSMA, said:

The combination of superfast 5G networks, the Internet of Things, and Artificial Intelligence will drive innovation that’ll affect almost every aspect of our lives, from highly efficient transportation systems to intelligent farming and cloud gaming

Looking back on the most interesting and hotly discussed aspects out of Barcelona, today we’d like to address, amongst others, the following questions: What’ll the future look like? And how are these technological advances (already) translated into practice?

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(10 vote(s), average: 5.00 out of 5)
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Interest for the Blockchain is increasing [5 Reading Tips]

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Source: pixabay

Blockchain technology is becoming increasingly important. More and more financial services providers, businesses, and governments are interested in it, and some are even beginning to use this technology beyond Bitcoin.

Even though the technology holds enormous potential and the number of blockchain startups in Germany (especially in Berlin) is booming, the German economy is still very reluctant to use the Blockchain. According to a survey by digital association Bitkom, 86 per cent of the surveyed companies said they hadn’t thought about useful applications in their own company.

The Federal Cabinet of Germany would like to take decisive action on this issue and reverse this trend.

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(9 vote(s), average: 5.00 out of 5)
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Make better decisions with AI [5 reading tips]

AI, robots, content, argue
Source: pixabay

Today, the mass of available data, studies, and news is so vast that it’s becoming increasingly difficult to oversee, manage, and sort out. As early as 1970, American sociologist and futurologist Alvin Toffler coined the term “information overload” in his book Future Shock. Even then, he explained the consequences of the overwhelming flood of information for people. The growing amount of published information and available channels of communication trigger the feeling that one has done too little, no matter how hard it is.

Staying informed and making well-informed decisions is the ultimate challenge in the digital age for businesses and citizens alike. Artificial intelligence can provide valuable help to bring light into the dark tunnel of information. This has long been recognised by all major software companies. For example, IBM is paving the way for this with Project Debater.

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(6 vote(s), average: 5.00 out of 5)
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B2C vs. B2B – online marketplaces put to the test [5 Reading Tips]

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Source: pixabay

Whether online, marketplace, or social media – consumers have more and more opportunities to find and buy goods and services from around the world online. However, marketplaces attract the majority of consumers’ online attention.

The user benefits are obvious: a varied selection, good and fast service, and the possibility to find desired products directly via the search function. In addition to the biggest players such as Amazon and eBay, there are now other marketplaces, with a strong focus on reduced prices quietly take a share of the market and secures customers. Is there a new niche about that?

The status quo and beyond of B2C marketplaces are under scrutiny. New B2B developments in the context of the platform era also provide a new perspective on the offer of goods and services. That’s why today we’re taking a look at the role of marketplaces in both areas.

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(7 vote(s), average: 5.00 out of 5)
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The Reign of »Featured Snippets« [5 Reading Tips]

suche, augen, frau, google
Source: pexels.com

User behaviour is constantly changing. The use of the smartphones is increasing in compared to desktop and virtual assistants are spreading. This development, in turn, obviously affects search behaviour. Google has recognised this tendency and continues to adapt to this (search) reality. Featured Snippets are a consequence of this.

Today, we’ll explain why companies shouldn’t underestimate this search result format and what they should pay particular attention to.

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(5 vote(s), average: 5.00 out of 5)
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E-Food — The last mile is the biggest challenge [5 Reading Tips]

lebensmittel, ernährung, online
Source: pexels

Online shopping has long been a fixture in German retail. But there are certain sectors that are slower to keep up.  According to a recent survey by Digital Association of Germany Bitkom, online grocery, despite its growth, hardly reaches any new customers. How’s that possible?

The e-food market is also facing a major challenge: the supply of luxury foods. To master this, supermarkets, discounters and retailers are striving for a sustainable business model.

Today, we’ll explain what the current state of this unique industry is and what trends are emerging for efficient and enticing logistics.

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(6 vote(s), average: 5.00 out of 5)
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What do technology and hardware do for a better customer experience in 2019? [5 Reading Tips]

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Source: pixabay

It’s incredibly exciting how rapidly technology is evolving to deliver better and simpler customer experiences. In this regard, the latest ideas were presented at the »Consumer Electronics Show«, commonly known as CES in Las Vegas.

Instead of mere prototypes,  innovations presented there this year offer concrete, usable applications in many areas and pave the way to a future in which machines get to know our personal preferences in order to better adapt each experience to our needs. But of course not at any price.

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(7 vote(s), average: 4.86 out of 5)
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Minimise returns? Sure, but how? [5 Reading Tips]

retouren, paket, paketboten, konsumenten
Photo by maique madeira on Unsplash

The lucrative holiday season is already over. But many online retailers still have a hangover from it, not just due to the stress of the shopping craziness, but also because weaknesses are becoming visible. But an increase in returns rates is far from a problem that online retailers face only once a year.
It’s a well-known problem that can severely threaten the profitability of a business. How do companies deal with returns and why do customers increasingly return goods?

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(7 vote(s), average: 5.00 out of 5)
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Quantum Computing: What’s it all about? [5 Lesetipps]

quantencomputer, tech, trend
Source: Daimler Global Media Site

Our digital world is also a world full of data that has to be processed and analysed ever faster and more accurately than ever. Classic computers have long since reached their limits, as they can only do one task after another. But a new kind of computing could change everything: Quantum Computing (QC). It has the potential to fully exploit artificial intelligence.

Quantum computing is the holy grail for global technology giants. But what exactly is a quantum computer and what can it be used for?

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(7 vote(s), average: 5.00 out of 5)
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