Reading Tips of the Week

Here you can find posts about the topic Reading Tips of the Week.

B2C vs. B2B – online marketplaces put to the test [5 Reading Tips]

18. February 201913. February 2019by Sara Herrera 0

netzwerk, wasser, regentropfen — Source: pixabay

Whether online, marketplace, or social media – consumers have more and more opportunities to find and buy goods and services from around the world online. However, marketplaces attract the majority of consumers’ online attention.

The user benefits are obvious: a varied selection, good and fast service, and the possibility to find desired products directly via the search function. In addition to the biggest players such as Amazon and eBay, there are now other marketplaces, with a strong focus on reduced prices quietly take a share of the market and secures customers. Is there a new niche about that?

The status quo and beyond of B2C marketplaces are under scrutiny. New B2B developments in the context of the platform era also provide a new perspective on the offer of goods and services. That’s why today we’re taking a look at the role of marketplaces in both areas.

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(1 vote(s), average: 5.00 out of 5)

E-Commerce (General) Reading Tips of the Week

The Reign of »Featured Snippets« [5 Reading Tips]

11. February 20197. February 2019by Sara Herrera 0

suche, augen, frau, google — Source: pexels.com

User behaviour is constantly changing. The use of the smartphones is increasing in compared to desktop and virtual assistants are spreading. This development, in turn, obviously affects search behaviour. Google has recognised this tendency and continues to adapt to this (search) reality. Featured Snippets are a consequence of this.

Today, we’ll explain why companies shouldn’t underestimate this search result format and what they should pay particular attention to.

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(1 vote(s), average: 5.00 out of 5)

E-Food — The last mile is the biggest challenge [5 Reading Tips]

4. February 20194. February 2019by Sara Herrera 0

lebensmittel, ernährung, online — Source: pexels

Online shopping has long been a fixture in German retail. But there are certain sectors that are slower to keep up. According to a recent survey by Digital Association of Germany Bitkom, online grocery, despite its growth, hardly reaches any new customers. How’s that possible?

The e-food market is also facing a major challenge: the supply of luxury foods. To master this, supermarkets, discounters and retailers are striving for a sustainable business model.

Today, we’ll explain what the current state of this unique industry is and what trends are emerging for efficient and enticing logistics.

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(2 vote(s), average: 5.00 out of 5)

E-Commerce (General) Reading Tips of the Week Shipping Trade

What do technology and hardware do for a better customer experience in 2019? [5 Reading Tips]

28. January 201924. January 2019by Sara Herrera 0

technik, daten, datenschutz, ki — Source: pixabay

It’s incredibly exciting how rapidly technology is evolving to deliver better and simpler customer experiences. In this regard, the latest ideas were presented at the »Consumer Electronics Show«, commonly known as CES in Las Vegas.

Instead of mere prototypes, innovations presented there this year offer concrete, usable applications in many areas and pave the way to a future in which machines get to know our personal preferences in order to better adapt each experience to our needs. But of course not at any price.

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(4 vote(s), average: 4.75 out of 5)

E-Commerce (General) Reading Tips of the Week

Minimise returns? Sure, but how? [5 Reading Tips]

21. January 201914. January 2019by Sara Herrera 0

retouren, paket, paketboten, konsumenten — Photo by maique madeira on Unsplash

The lucrative holiday season is already over. But many online retailers still have a hangover from it, not just due to the stress of the shopping craziness, but also because weaknesses are becoming visible. But an increase in returns rates is far from a problem that online retailers face only once a year.
It’s a well-known problem that can severely threaten the profitability of a business. How do companies deal with returns and why do customers increasingly return goods?

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(3 vote(s), average: 5.00 out of 5)

Best Practice Content commerce E-Commerce (General) Reading Tips of the Week

Quantum Computing: What’s it all about? [5 Lesetipps]

14. January 20198. January 2019by Sara Herrera 0

quantencomputer, tech, trend — Source: Daimler Global Media Site

Our digital world is also a world full of data that has to be processed and analysed ever faster and more accurately than ever. Classic computers have long since reached their limits, as they can only do one task after another. But a new kind of computing could change everything: Quantum Computing (QC). It has the potential to fully exploit artificial intelligence.

Quantum computing is the holy grail for global technology giants. But what exactly is a quantum computer and what can it be used for?

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(4 vote(s), average: 5.00 out of 5)

E-Commerce (General) Reading Tips of the Week

Digital customer service instead of long wait times [5 Reading Tips]

7. January 20197. January 2019by Sara Herrera 0

The holiday season is a time of lots of movement. People run into shops to buy their last gifts or the last ingredients for their feast, look for the perfect party outfit, and cram their bags to the last minute, before they go home on an often long journey. Excitement, stress, and loss of time precede the holiday calm and reflections.

Crowded shopping malls and endless queues cause chaos and frustration among consumers. In fact, nine out of ten shoppers avoid a store when queues are too long.

But there are loads of new technologies that can put an end to the nightmare of long queues, and instead provide happier customers with a first-class experience.

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(6 vote(s), average: 5.00 out of 5)

E-Commerce (General) Reading Tips of the Week

The popularity of customer service on messaging platforms [5 reading tips]

3. December 201830. November 2018by Sara Herrera 0

service, kundenservice, messenger — Source: Fotolia

Phone calls are rare. Communicating via text or voice message is getting more and more popular, especially among younger generations. It’s a fast, simple, and comfortable way of communicating. Now users are expecting this kind of experiences when talking to businesses. Excellent and careful customer service is a distinguishing feature and has become essential.

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(7 vote(s), average: 5.00 out of 5)

E-Commerce (General) Reading Tips of the Week Statistics, Data, Facts

Here’s how retailers and manufacturers can learn from Singles Day

26. November 2018by Sara Herrera 0

11.11? Just a time before the holiday rush. But in Asia, this has been a special day for the last nine years. Thanks to the Chinese e-commerce giant Alibaba, the 11th of November, since 2009, it’s also THE shopping event of the year called »Singles Day«. Not only is it the most successful, best-selling deal day of all time, it has also spread internationally and far beyond Alibaba.

In addition to sales records, the immense number of customer interactions, and parcel shipments, there are other aspects that are worth analysing.

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(5 vote(s), average: 5.00 out of 5)

Best Practice E-Commerce (General) International Mail Order Trade Mobile Commerce Reading Tips of the Week Statistics, Data, Facts