Digital platforms – Challenges through new and disruptive business models [part 1]

Quelle: pixabay
Source: pixabay

At the end of September 2018, Microsoft, Adobe and SAP announced at Ignite Conference in Orlando that they would like to work closely together in the future. The aim of digital companies is to facilitate the exchange of customer data between different applications with the Open Data Initiative. The initiative is not limited to the solutions of the three companies, but should also be available to other providers. Microsoft hopes to develop the data exchange on its own cloud platform Azure. Adobe and SAP have also published their own cloud solutions for their systems in recent years. But isn’t the cloud Salesforce’s territory? Can SAP, Microsoft, and Adobe even use cloud computing?

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Digital twin: Virtual industrial facilities as a superlative for the optimisation of marketing, distribution, and services

junge Frau mit Handyreihe als Spiegel
Source: pixabay

The digital transformation constantly enriches us with new buzzwords and challenges. Internet of things, okay. Digital twin, wait, what? What’s behind future concepts? Are they really as revolutionary as they seem?

Digital twin means much more than the mere virtual representation of a physical product. With the help of the digital twin, not only the physical elements but also the dynamics and processes behind them can be virtually mirrored. The benefits of this virtual representative cast a promising light on the horizon of new work.

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