Content is king – as long as it is also fit for the ears! [5 Reading Tips]

The rise of conversational commerce as a result of the increasing popularity of voice-controlled virtual assistants like Amazon Echo and Google Home and the widespread adoption of messaging apps in daily communication bring voice and sound to a prominent position as the basis for the next gen interface, at the expense of the screen. Spotify is leading the way in the audio market and Amazon Music is the third largest music service subscription service globally.

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