Handelskraft Turns 13 – From E-Commerce to Digital Business Blog

After Christmas and New Year’s Eve, the New Year directly starts for us with two significant anniversaries. Not only dotSource will turn one year older in January (that’s a whole 14 years), but also our blog Handelskraft turns 13 years old today and is therefore a real »teenager« 😉 But how did everything actually start?

Merry X-mas-perience to You – Handelskraft Wishes You a Merry Christmas

Experience here. Experience there. Barely any other word appears more often in our everyday work, in our research, in our Handelskraft articles and all the other publications. And that’s a good thing because in the end, we as private individuals also benefit from it if everyone involved in Digital Business always strives to provide a … Continue reading "Merry X-mas-perience to You – Handelskraft Wishes You a Merry Christmas"

Personalisation Above the Clouds: De Gruyter Takes Customer Experience to a New Level with Salesforce Multi-Cloud

It is no longer possible without personalisation! Many companies have understood by now that they have to offer their customers more than just a simple webshop with standard product images and clumsy descriptions which only makes reading easier for the search engine, but not for the customer. If orders are made more difficult because forms … Continue reading "Personalisation Above the Clouds: De Gruyter Takes Customer Experience to a New Level with Salesforce Multi-Cloud"

International, Familial, Successful – dotSource Wins the i-work Business Award 2019 [On Our Own Behalf]

There are many awards. Every single one of them has its justification and you are always as pleased as Punch if you are amongst the lucky winners. Of course it is brilliant when you are »Agency of the Year« or when your clients win top awards in digital business. This motivates and strengthens visions and … Continue reading "International, Familial, Successful – dotSource Wins the i-work Business Award 2019 [On Our Own Behalf]"

Salesforce Commerce Cloud Provides Smooth Shopping Experiences on EMP [Case Study]

Customers expect not only lightning-fast loading times, but also personalised product presentations in order to find the exact product they are looking for as quickly as possible, regardless of whether the purchase is made on a smartphone or a desktop or regardless of how many people access the website at the same time. Many customers … Continue reading "Salesforce Commerce Cloud Provides Smooth Shopping Experiences on EMP [Case Study]"

Content Management Systems: Four Basic Questions, Four Great Answers

Today, brands are made more visible with websites, we look at blogs about home furnishing, and fashion brands for inspiration, we Google services, and that’s how we all end up on a corporate website. The importance of creative content for customer acquisition and retention is undeniably high. There’s competition for users’ attention as well. So … Continue reading "Content Management Systems: Four Basic Questions, Four Great Answers"

Consumption w/o Guilt

Consciously living and consciously consuming are trends that are no longer confined to a clichéd edge group. This new attitude to dealing with resources, oneself, and togetherness affects the individual as a private person, but also as a client, colleague, partner and entrepreneur. In the German-speaking world, within the last few years, a packaging-free shop … Continue reading "Consumption w/o Guilt"

Digital Transformation: Challenges for Marketing, Sales, and IT [Updated White Paper]

15 terabytes of mobile video traffic is generated and US$20,928 is sent over PayPal worldwide in 10 seconds. Our lives are rapidly being digitised. Cutting-edge technology (like smart thermostats, virtual assistants, and personalised services) are available to consumers. This results in new and increasing customer expectations that companies must meet in the context of digital … Continue reading "Digital Transformation: Challenges for Marketing, Sales, and IT [Updated White Paper]"

»Innovation through creative spaces« – from hipster cafés, co-working spaces, and the chill offices

When a new employee starts at dotSource, they get a computer, a desk, a chair, nice colleagues, and a bag of candy. It’s grass green, about 45 centimetres long, big enough to stand out and small enough not to make schoolchildren jealous. The gesture has a two-sided. On one hand, the German tradition of giving … Continue reading "»Innovation through creative spaces« – from hipster cafés, co-working spaces, and the chill offices"