PIM for Retail: How Can the Retail Sector Benefit from Stibo’s Solution? [5 Reading Tips]

Customer demands on retailers are constantly evolving. Regardless of whether customers are looking for something new or want to buy a tried and tested product: it always has to be available as quickly and as effortlessly as possible. When customers then enter a store or visit an online shop, they primarily expect a comprehensive selection … Continue reading "PIM for Retail: How Can the Retail Sector Benefit from Stibo’s Solution? [5 Reading Tips]"

B2B Multi-Stream Projects Make the Difference: TROX on the Road to Success with Holistic Commerce, Marketing and UXD Strategy [Success Story]

Let us admit it: at first glance, there are more exciting topics than »Production and sale of components, appliances and systems for the ventilation and air conditioning of rooms, including fire and smoke protection technology« – even in the business customer segment. As you might have guessed, however, it is definitely worth taking a second … Continue reading "B2B Multi-Stream Projects Make the Difference: TROX on the Road to Success with Holistic Commerce, Marketing and UXD Strategy [Success Story]"

MDM: Why Is Master Data Management So Important for Companies? [5 Reading Tips]

Companies have more and more systems at their disposal to optimise processes, manage data in a more structured way and better meet customer needs. One software that is often taken into consideration in this context is master data management software. In today’s reading tips of the week, we tell you what MDM is all about … Continue reading "MDM: Why Is Master Data Management So Important for Companies? [5 Reading Tips]"

E-Commerce Know-How to Go. Five Examples, One Message: Succeeding with the Right System & Digitalisation Partner [Best Practice]

The doorbell is ringing. The heart is pounding. The parcel service driver is sweating. The customer is shouting with joy. It is the penultimate scene of an everyday spectacle: we have ordered something online. After the delivery time has been kept as short as possible, we now want the product to bring us joy for … Continue reading "E-Commerce Know-How to Go. Five Examples, One Message: Succeeding with the Right System & Digitalisation Partner [Best Practice]"

Customer Data Management – How Do I Regain Control over My Customer Data? [5 Reading Tips]

The outcry was enormous: the »smartphone« bank N26 experienced a data breach and its employees had access to sensitive transaction data. There are many ways to prevent such breaches. Besides the structuring and classification of data, it is mainly about full control over data across all domains: multi-domain management. Workflows, for example, can help in this … Continue reading "Customer Data Management – How Do I Regain Control over My Customer Data? [5 Reading Tips]"

PIM in a Nutshell: Three Industries, One Goal. Digital Success Thanks to Appropriate System Selection & Implementation [Best Practice]

It is no secret that digital business is crucial these days. There is no way around it: every company needs to get involved – and the time is now. Acting now is important to drive your business forward. Take a look at real-life, practical examples: success stories that are blueprints for making your processes more … Continue reading "PIM in a Nutshell: Three Industries, One Goal. Digital Success Thanks to Appropriate System Selection & Implementation [Best Practice]"

Tech Talk Configures It Out: Tech-telmechtel with the Agnostic Approach [Interview]

It is time for another Tech-telmechtel interview on Handelskraft. Our guest today is Tino Machts, PIM/MDM team lead at dotSource. However, Tino does not just work with PIM and MDM systems: he has »pretty much done it all« in his five years of digital business at dotSource – and that is great because who would … Continue reading "Tech Talk Configures It Out: Tech-telmechtel with the Agnostic Approach [Interview]"

Content Commerce for hagebau: How to Develop an Innovative Delivery Network with a Headless CMS and Product Data Cloud [Success Story]

Everyone is talking about the Corona crisis, about falling revenues and threatened livelihoods. However, if there is one industry that is not suffering but rather booming at the moment, it is the construction industry – from DIY stores to large construction companies. In the first half of 2020, the industry’s turnover increased by almost five … Continue reading "Content Commerce for hagebau: How to Develop an Innovative Delivery Network with a Headless CMS and Product Data Cloud [Success Story]"