SEO, SEA, display ads, web analytics, social media, e-mail, content and product data marketing: if you want to strengthen performance, engagement and your brand, you need the right communication strategies on the right channels. The field is broad, the customer demands are high. That is why we take a look at current studies, trends and developments, best practice insights included.
Since the start of Google+ in June 2011, a lot has changed in the social media landscape. Facebook is still the most used platform, XING is the recruiting source nr. 1 and Pinterest is the most used online photo album. But how does Google+ integrate itself here?
Photo: L.C.Nøttaasen Everyone, who has dealt with SEO in any way shape or form, knows that the branch is once again in a state of radical change. The transition to high quality content is finally taking place, after many popular Google strategies were made impossible. However, no everyone has realised that there are still ‘old-school’ … Continue reading "How to Recognise an Incompetent SEO Agency"