It was announced in April and has been implemented since June 28th: Facebook’s “transparency” offensive. Since the end of June, all ads on every Facebook page are visible to all users, regardless of their target audience. This not only applies to Facebook itself, but also Instagram, Messenger, and partner networks. This transparency offensive is to force the advertisers to more responsibility and improve the service for all.
But will this decision actually affect marketing and advertising activity on social networks?